By Staff Writer
So you’ve started a business...now what?
Like most entrepreneurs, your business is the culmination of your blood, sweat, and tears. You’ve poured all your time and effort into seeing your idea flourish, never actually taking the time to think about the “after”.
What do I do AFTER my business takes off?
Today we are going to delve into the world of outsourcing.
WHAT IS OUTSOURCING?
Outsourcing or outside resourcing, as defined by the Wikipedia, is an agreement in which one company hires another company to be responsible for a planned or existing activity that is or could be done internally.
Not so to a budding business owner used to taking charge of every aspect of their business. To these energetic entrepreneurs, outsourcing is a scary prospect invented to rip away the reins of their control. But in reality, outsourcing could be the boost a business needs in order to level up to the next phase of success.
FEAR OF OUTSOURCING
Let’s first talk about the elephant in the room...business reputation. The looming question that stabs at the back of your mind like a Saturday night horror flick.
“What if the finished product doesn’t reflect my dedication to perfection?”
Rest easy! No matter what project is being outsourced, ultimately, it will need your final approval before it ever reaches the client’s inbox. As you continue to work with the freelancer, they will begin to understand your vision and overtime begin to produce work that closely mimics your own.
3 REASONS WHY OUTSOURCING IS BENEFICIAL
- What can collaboration do for you?
- How can outsourcing actually make you money?
- Why outsourcing is a fantastic trade off.
WHAT CAN COLLABORATION DO FOR YOU?
Collaboration is an excellent feature of outsourcing. Sometimes, as entrepreneurs, tunnel vision sets in and breaks down the flow of new ideas needed to keep a business fresh and evolving. Collaborating offers the opportunity to throw around ideas that would have otherwise never seen the light of day.
Imagine for a moment if the forward-thinking caveman who thought up rubber tires kept his idea all to himself? Well then, we might still see Fred Flintstone motoring around on a set of four clumsy Fire-STONE wheels today!
HOW OUTSOURCING CAN ACTUALLY MAKE YOU MONEY?
The one thing in the world no one can buy, sell, or save is time. Any successful business-owner worth their salt knows that time is the most precious commodity. Given that eye-opening factoid, aside from cloning oneself, there is only ONE way to accomplish more with the allotted 1,440 minutes in any given day...you guessed it...outsourcing!
The ability to hand-off one to two tasks would allow you the time to follow-up with potential clients. Extra time also allows the opportunity to touch bases with current clients and brainstorm future projects they’d like to pursue with you.
So, in retrospect, the $40 you paid to a freelancer to write yesterday’s blog post (which saved two hours of your precious time) could have the potential return of an entirely new income stream.
Moral - The time saved from outsourcing yesterday could be easily be invested with a client today, thereby paying dividends tomorrow. Now that sounds better than playing the stock market!
WHY OUTSOURCING IS A FANTASTIC TRADE OFF
Allowing someone else to tackle a project might trigger a slight grumbling right at the pit of your stomach.
It’s happening right now, isn’t it?
Calm down...it’s natural.
Let’s face it, the meticulous nature which drives most entrepreneurs to success is the same double-edged sword that keeps them from unclenching their white-fisted grip from the controls. But imagine the amount of time you would save if you didn’t have to search for images, toil over ad copy, and then schedule a post on all your social media platforms.
What could you do with that extra hour of freed up time?
Exactly! Now you’re getting it. That’s what outsourcing could do for you!
You have just added an hour to market to new clients, or hit a deadline you’ve been struggling to meet since you were spread so thin.
That’s the feeling of calm rushing over you like a soft Hawaiian breeze.
There’s no shame in NOT wanting to take a backseat to outsourcing...INITIALLY. But, as a savvy business-owner, there comes a time when admitting you can’t do it all is not a sign of defeat, but a symbol of growth.
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