Why a Virtual Business Manager is Your Ultimate Business Bestie

Empowering Women Coaches: Why a Virtual Business Manager is Your Ultimate Business Bestie

What if a virtual business manager was your secret weapon to building your dream coaching business?

Are you a rock star woman coach looking to elevate your coaching business to new heights? Meet your new secret weapon: the Virtual Business Manager (VBM)! More than just a professional partner, a VBM can be your business bestie. She can provide invaluable support to help you scale your coaching business. Oh, and do that while ensuring you keep your sanity intact!

In today's digital age, the role of a VBM is increasingly essential. Especially for women coaches who are juggling multiple hats. How can having a VBM can change your coaching business by being your best friend on your journey.

What Exactly is a Virtual Business Manager?

A virtual business manager is like your co-captain in the busy coaching world. This is an environment where time is really important and being efficient is key. Imagine this: you're steering your coaching ship through the challenging journey of entrepreneurship. Your focus is on the destination. Your VBM is right there with you, helping steer the ship smoothly with skill and expertise.

But what exactly does a VBM do, and how can they help propel your coaching business to new heights? Let's break it down:

Master of Operations:

At their core, VBMs do many things. They are masters of operations. They easily manage the varied responsibilities that keep your coaching business running smoothly. VBMs are logistical wizards who ensure that everything operates like a well-oiled machine. Need someone who can schedule client sessions? Check! What about managing calendars to coordinating events and handling administrative duties? Check! Check!

Strategic Visionary:

VBMs can also be strategic visionaries. They can help you chart the course for your coaching business's long-term success. They aren't business coaches but they have a lot of experience working with businesses like yours. Virtual Business Managers can work closely with you to develop business plans. They'll be there to help you set strategic goals. They'll help set up initiatives that drive growth and profitability. With their keen analytical skills and forward-thinking mindset, they help you stay ahead of the curve and capitalize on emerging opportunities in the coaching industry.

Tech-Savvy Guru:

Technology plays a crucial role in streamlining business operations and enhancing efficiency. VBMs are tech-savvy and well-versed in a wide range of tools and platforms. These systems are designed to optimize workflows and maximize productivity. Tech systems can include project management software, automating email campaigns, or leveraging analytics tools to track performance metrics. Your VBM can help you harness the power of technology so you can grow your coaching business to new heights.

Client Relations Extraordinaire:

As a coach, your clients are at the heart of everything you do. VBMs understand the importance of nurturing those relationships. They can serve as the primary point of contact for client inquiries. They ensure every interaction is seamless for your clients. This can include scheduling appointments and managing communications. Your virtual business manager will provide a positive and supportive environment. Your coaching clients will experience trust, loyalty, and satisfaction. All because your VBM has strong communication skills and a client-centric approach.

Financial Steward:

Managing finances is a critical aspect of running any business, and VBMs excel in this domain as well. Virtual Business Managers will keep a watchful eye on your financial health. They can track invoicing and billing to help you maximize profitability. They can help ensure that your coaching business remains financially sound and sustainable for the long haul.

A Virtual Business Manager is more than just a support system for your coaching business. They're your strategic ally, operational powerhouse, and secret weapon for success. You'll gain the freedom to focus on what you do best by entrusting your business management needs to a VBM. Your role as a coach is to coach, inspire, and empower others to achieve their full potential.

And now that you know WHAT a Virtual Business Manager is, let's talk more about why you need one.

Why Women Coaches Need a Virtual Business Manager?

Let's get something straight first. Ladies, we aren’t singling you out here. It’s not like men don’t need VBMs and women do. But the relationship between a woman coach and her virtual business manager is very different than between men and their VBMs. So what is it that makes VBMs so powerful in helping women coaches build their businesses?

Virtual Business Managers are Time Producing Wizards

As a woman coach, your time is precious. You could spend all your time drowning in administrative tasks. Or you can work with a VBM. Your VBM will then take care of ALL the details. Yep, that means more time for you to work on what matters most.

Virtual Business Managers Offer Strategic Support

Your VBM isn't just a task manager; they're your strategic partner. It's easy to confuse a virtual assistant with a Virtual Business Manager. If you aren't sure of all the differences, check out our article here or this feedback on Quora. VBMs help you with responsibilities rather than just tasks. You'll get strategic help with marketing, systems, client services and more. With their expertise, you can navigate the complexities of entrepreneurship with confidence.

Virtual Business Managers Help Balance the Work/Life Scale

Self care isn't just a nice to have. If you aren't caring for yourself, you can't care for your clients. Balancing work and personal life is crucial for women coaches. Women don't compartmentalize as well as men do so it's even more important that we focus on balance. A VBM helps lighten your workload. This gives you the freedom to spend time with loved ones, pursue hobbies, and recharge your batteries—because a happy coach is a successful coach!

Virtual Business Managers are Like Yogi's, Adaptable and Flexible

 Whether you're scaling your business or facing unexpected challenges, your VBM is there to adapt and support you every step of the way. As nurturers, women tend to step up when they are needed. That means we need our team to be flexible and adapt. Virtual Business Managers can handle changing priorities and ensure your business runs smoothly, no matter what curveballs come your way.

Virtual Business Managers Offer that Fine Tailored Fit

 Every woman coach is unique, and so are their business needs. Your VBM provides personalized solutions tailored to your specific goals and challenges. Your to-do list may include social media management, content creation, or financial planning. Whatever your needs, they've got you covered.

Virtual Business Managers Are In It for The Long Run

 Just like you support your clients' growth journeys, your VBM supports yours. It's their job to stay updated on industry trends, tools, and technologies. This is important to make sure your business stays relevant in the evolving coaching landscape.

Your Virtual Business Manager, AKA Your Business Bestie

In many ways, a Virtual Business Manager is like a best friend in the realm of entrepreneurship. A best friend offers unwavering support, encouragement, and assistance in both good times and bad. A VBM serves as your trusted confidant and ally in the world of business. Here's how a VBM embodies the qualities of a best friend:

Trust and Reliability

Like a best friend you can always count on, a VBM is there for you when you need them most. Your VBM isn't just a contractor; they're part of your team. They are dependable, consistently delivering high-quality work and meeting deadlines without fail. VBMs can hand urgent tasks, troubleshooting issues, or providing valuable insights. You can rely on your VBM to have your back no matter what.

Shared Goals and Vision

Best friends often share common goals and dreams. A VBM aligns with your vision for your coaching business and works tirelessly to help you achieve your objectives. They take the time to understand your aspirations, values, and priorities. They actively collaborate with you to turn your dreams into reality. Together, you form a dynamic duo united by a shared sense of purpose and ambition.

Honest Feedback and Guidance

A best friend isn't afraid to tell you the truth, even when it's not what you want to hear. Similarly, a VBM provides honest feedback and constructive criticism to help you grow and improve as a business owner. VBMs can share suggestions for process improvements, point out areas for optimization, or provide valuable insights based on their expertise. Their feedback is always delivered with your best interests at heart.

Emotional Support and Encouragement

In the rollercoaster ride of entrepreneurship, having emotional support is crucial, and a VBM provides just that. Need some words of encouragement? They have you covered. How about a pep talk during challenging times? Yep, they can be there. Or maybe you need a listening ear when you need to vent or brainstorm ideas. They are there for that too. Their unwavering belief in your abilities and resilience helps you stay motivated, inspired, and focused on overcoming obstacles and achieving success.

Celebrating Successes Together

Real life best friends celebrate each other's victories, big and small. VBMs also rejoice in your successes as if they were their own. Are you celebrating landing a new client or reaching a revenue milestone? Your VBM will be celebrating with you, cheering you on every step of the way. Their genuine excitement boost your joy and reinforce the bonds of friendship and partnership between you.

What Women Coaches Should Look for in a Bestie!

You usually don’t get to interview for a personal bestie in the real world but you definitely DO get to hand-select your virtual business manager bestie. For this reason, there are several key qualities and attributes that you will want to consider. Here's a list to get you started:

Experience and Expertise

Look for a VBM with a solid background and expertise in business management, preferably with experience in the coaching industry or related fields. They should possess a diverse skill set encompassing operations, strategic planning, client relations, and technology proficiency.

Alignment with Your Business Values

Seek a VBM whose values align with your own and who shares your passion for coaching and personal development. A strong alignment in values fosters a deeper connection and ensures that your VBM understands and respects the unique culture and ethos of your coaching business.

Proactive Communication

Choose a VBM who excels in communication and demonstrates proactive communication skills. They should be responsive, accessible, and transparent, keeping you informed of progress, updates, and any potential issues that may arise.

Problem-Solving Abilities

Opt for a VBM with strong problem-solving abilities and a resourceful mindset. They should be adept at identifying challenges, developing creative solutions, and implementing strategies to overcome obstacles and drive results.

Organizational Skills

Select a VBM who possesses exceptional organizational skills and attention to detail. They should be able to effectively manage multiple tasks, prioritize responsibilities, and maintain meticulous records to ensure smooth and efficient business operations.


Ensure that your VBM is technologically proficient and comfortable utilizing a variety of tools and software platforms. They should be able to leverage technology to streamline processes, automate tasks, and enhance productivity in your coaching business.

Client-Centric Approach

Look for a VBM who prioritizes client satisfaction and demonstrates a client-centric approach in their work. They should be courteous, professional, and empathetic in their interactions with clients, ensuring a positive and seamless experience at every touchpoint.

Adaptability and Flexibility

Choose a VBM who is adaptable and flexible in their approach to business management. They should be able to pivot and adjust to changing priorities, timelines, and circumstances, ensuring that your coaching business remains agile and responsive to evolving needs and opportunities.

Professionalism and Integrity

Seek a VBM who embodies professionalism and integrity in all aspects of their work. They should adhere to ethical standards, maintain confidentiality, and operate with honesty, transparency, and respect for your business and its stakeholders.

Compatibility and Chemistry

Finally, consider the personal compatibility and chemistry between you and your potential VBM. Building a strong rapport and connection is essential for a successful partnership, so trust your instincts and choose someone with whom you feel comfortable, supported, and aligned with your vision for your coaching business.

By prioritizing these qualities and attributes in your search for a Virtual Business Manager, you'll be well-equipped to find the ideal partner to support and empower you in growing your coaching business to new heights of success and fulfillment.

As women coaches, having a Virtual Business Manager isn't just a luxury; it's a necessity. They're more than just a professional partner; they're your business bestie—the one who has your back, supports your dreams, and helps you conquer the entrepreneurial world with grace and confidence. So, if you're ready to take your coaching business to new heights, it's time to welcome your VBM into your entrepreneurial journey. Together, there's no limit to what you can achieve!