So you've started your podcast - but all you're getting is crickets. Are you marketing your show effectively? In today's episode of Coach's Copilot, our host Nicole Bandes is joined in flight by Matthew Millstein, the Founder and CEO of Old Soul, a marketing and media agency specializing in podcast production. Is it considered meta to talk about podcasting on a podcast? Oh well, we're going to do it anyway, because it is a great tactic to add to your business. If you're looking for a solid marketing strategy for your podcast - get your ticket, fasten those seatbelts, sit back, and relax as Nicole and Matthew cover how a podcast could help skyrocket your business.
Key Takeaways from this Episode:
- Is there such thing as too much content?
- Extending the shelf life of your podcasts.
- Emails and websites - how this can help drive traffic to your show.
About Our Flight Crew:
Matthew Millstein is the Founder & CEO of Old Soul. Old Soul is a marketing & media agency that specializes in podcast production for B2B service providers. Matthew has led the agency to produce over 200 podcast episodes, and travel over 12,000 miles to film. Matthew has also received his Masters of Strategic Communication & Leadership from Belmont University. Outside of Old Soul, Matthew enjoys playing the drums (his first love). He also enjoys volunteering at his local church. Connect with Matthew on LinkedIn.Connect with Matthew Millstein
In-Flight Snacks:
- Podmatch
- Matthew's 6 Steps to Start a Podcast
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We are looking for guests for our shows. If you would like to be coached in a hot seat or have a topic you think would benefit our audience, apply to be on the show here.
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Are you struggling to build a successful coaching business without burning the candle at both ends? Do you wish you had a copilot or business manager that could help you handle the details so you could focus on the things that only you can do? On this show, Nicole Bandes and her team of experts will serve as your coaching copilots. We will share tips, tricks, and strategies that focus on marketing, outsourcing, productivity, and more! Whether your goal is to grow your business, have a business that’s built around your life, or both; Coach’s Copilot: Your Online Business Manager Podcast will help you manage the details to make it happen.
