Your content is uploaded, your website is built, and you're searchable on Google, but is someone else reaping your benefits all the way to the bank? In today's episode of Coach's Copilot, our host Nicole Bandes is joined in flight by Barbara Ingrassia, the queen of bringing awareness of the role of copyright in not only your business, but your daily life. Nicole and Barbara share tips and best practices for keeping your business and content from falling victim to online theft.
Key Takeaways from this Episode:
- The threats people face with posting content online, and different types of content at risk.
- Tips on how to cover your content from online theft.
- Some differences between two commonly heard terms - copyright and trademark.
About Our Flight Crew:
Since 2008, Barbara Ingrassia has studied and explored the role of copyright in the digital age as she has taught small businesses to use copyright law as a tool to achieve their goals and protect the valuable content assets they create. Website thieves are lurking in the shadows, ready to steal those assets with the click of a mouse. She teaches simple no-cost/low-cost but essential measures to minimize risk. Her motto: BUILD YOUR GOLDMINE. GUARD YOUR GOLDMINE.
Connect with Barbara Ingrassia
In Flight Snacks:
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