When is the Perfect Time to Hire a PR Agency?


Do coaches really need to hire public relation specialists? Nicole Bandes and Nicole Zimmerman talk about what it means to be a PR specialist today and how they can help you as a business coach. When our flight gets to our destination today you’ll be able to walk away with a clear definition of what PR is and how it differs from traditional advertising and how to navigate PR in this new digital world.

Key Takeaways from this Episode:

  • The perfect time to start working with a PR agency. 
  • Know what expertise you’re looking for before you hire an agency. 
  • Benefits of having a fresh set of eyes to tell your business story. 
  • Why patience adds value to the process. 

About Our Guest:

Nicole has both agency and in-house PR experience and has worked for agencies such as Max Borges Agency and WE Communications. Nicole has a background in national media relations, on-air broadcast experience, event production and client management. She worked at Feld Entertainment providing strategic PR campaigns for its global touring shows including Jurassic World Live Tour in partnership with NBC Universal. Nicole worked at Swatch Group U.S. and oversaw all PR efforts and integrated PR campaigns.

Connect with Nicole

Website

LinkedIn

Links & Resources Mentioned in this Episode:

Inflight tip: News Feed Eradicator for Facebook

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